In 2023, sales in countries including the US and EU increased by over 200%.
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Seoul, Gangnam-gu, Teheran-ro 7-gil, 22, 9F, 918
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info@forsit.co.kr
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New positions available at Forsit
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Global Brand Accelerator
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Key Challenges
To sell food products beyond Amazon US into Europe, expertise in export regulations and an understanding of the European market, distinct from the US market, were crucial for stable sales and growth.
EXPORT EXPERTISE
Expertise in the distinct export regulations of each European country was required, and preparations were made in accordance with the food export regulations for each specific market.
MARKET UNDERSTANDING
Keywords that resonate sensitively with European consumers, such as vegan and gluten-free, were analyzed and strategically utilized in marketing efforts.
Outcome
OUTCOME GROWTH
200%
Achieving over 200% revenue growth in countries including Amazon US and EU in 2023.
EXPORT EXPERTISE
Starting in the United States and achieving quarterly growth of over 2x in the UK and Spain, Samyang successfully launched in France, Italy, and Germany, demonstrating significant growth for both the Samyang and Green Brands.
MARKET UNDERSTANDING
With the explosive growth of gluten-free gochujang, Samyang has successfully positioned the essence products of the Green brand as key items.
1st
Top Ranking
+7,000
From top 3 SKUs Sold Monthly
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